Products
INFER Survey Suite
Seamless surveys. Advanced scripting. Actionable insights.

Smarter data, better insights
INFER Surveys is an intelligent, easy-to-use platform designed to make data collection effortless. It maximises response rates, provides deep insights and integrates into your workflow. Whether you work in market research, HR or customer experience, INFER Surveys helps you gather high-quality responses without the usual headaches.
Advanced features
Take full control of your surveys
Enhance your surveys with dynamic logic, custom branding and real-time scripting.

- Advanced scriptingPerform real-time calculations, pre-fill responses and automate workflows with APIs for seamless data processing.
- Dynamic logicPersonalise respondent journeys with advanced skip logic and conditional flows, improving engagement and relevance.
- Custom brandingWhite-label surveys with your own branding, colours and logo for a consistent experience for your audience.
- Multiple question typesChoose from MCQs, sliders, grids and more, making your surveys engaging and versatile.
Distribution
Launch surveys anywhere
Deliver surveys across the channels your audience already uses, for higher engagement and response rates.
- Online surveys
- WhatsApp surveys
- Offline surveys
- Kiosk applications
- Chatbots
- Web intercepts

Analytics and reporting
Analyse responses in real time
Interactive dashboards, exports in multiple formats and automated reporting workflows.
- Dashboards on demand Real-time analytics with visual reports.
- Multiple export options Download data in Excel, SPSS or JSON.
- Automated reports Schedule reports and receive insights by email.
- AI-powered insights Identify trends and patterns with smart analytics.
- API and integrations Sync data with BI tools and CRM platforms.

Integrations
Enterprise-ready integrations
Connect the tools you already use: sync data, trigger emails, and link CRM, analytics and automation tools.
- Automated emails Send survey invitations and follow-ups on autopilot.
- Google Docs and Sheets Store and analyse responses in real time.
- CRM integrations Connect with HubSpot, Salesforce, Zoho and more.
- No-code automation Use Make, n8n and Zapier for custom workflows.
- API access Build custom integrations with full developer support.

Studies you can run with this
- Ad testingDoes the ad capture attention and drive impact? Recall, clarity, likeability, brand lift and purchase intent.
- Concept and packaging testsWill this idea or pack land with our audience?
- Price sensitivityWhat should we charge? Van Westendorp and Gabor-Granger.
- MaxDiff and feature prioritisationWhich features and trade-offs matter most?
- A/B messaging and copy testingWhich message makes people act?
- VR Concept testingWill shoppers find our product and put it in the cart? Test it in a walkable virtual store before launch.
- Brand awarenessHow well do people recall and recognise our brand? Top-of-mind, aided and unaided.
- Brand health trackerIs our brand gaining ground? Awareness, usage, favourability, NPS and retention over time.
- Brand imageryHow do people feel about and picture our brand?
- AI-moderated interviews at scaleWhat do customers really think, in their own words and language?
- WhatsApp diary studiesReal people, real moments: how do they use our product day to day?
- Category and purchase journeyHow do people choose, buy and use in our category?
- Mystery shoppingEvaluate real experiences at every touchpoint and find service gaps, without bias.
- Retail and shelf auditsWhat is really on the shelf in every store?
- Doctor and B2B CATI studiesWhat do hard-to-reach professionals think?
- Multi-country studiesHow do our markets compare, like for like?
More from the INFER platform
- INFER Customer ExperienceCustomer experience programmes on Web and WhatsApp, with NPS, CSAT and AI insights, set up for your industry.
- INFER Employee ExperienceEngagement surveys and analytics that help people and companies thrive.
- INFER DataVizardLive dashboards with trends, filters, segmentation and the KPIs that matter.
- Ask INFER AIAsk questions of your survey data in plain words and get answers, charts and next steps.